Top 5 Tech Articles You Might’ve Missed – Week of July 7, 2014

This week, ARRIS was featured in Investor’s Business Daily as one of the primary providers of the technology that cable and telco companies need to migrate to all-digital and IP-based services. Separately, Broadband Technology Report highlighted an interview with our own Gary Dorfnerwho discussed the industry’s ongoing efforts to reduce the energy consumption of set-top boxes and other home devices.

In other news, Advanced Television shared a recent report by Strategy Analytics noting that the global installed base of Connected TV devices will double over the next five years, exceeding 2 billion units by 2018. As the number of connected devices grows, so does awareness of TV Everywhere, and according to Broadband TV News, 49 percent of multichannel video programming distributor customers describe themselves as watching TV shows on multiple devices. This mirrors findings from our 2014 Consumer Entertainment Index, which revealed 56 percent of respondents use an additional device while watching TV.

Finally, MediaDailyNews reported worldwide pay TV services grew 1.4 percent in the first quarter of 2014, and projected UltraHD TVs will grow to represent 26.6 percent of all TVs shipped in three years.

Check back next week for the latest industry news.

  1. Arris Group Plays Big Role In TV’s Next Revolution (July 9) By Marilyn Alva, Investor’s Business Daily: Arris Group is one of the main providers of the technology that cable and telco companies need to migrate to all-digital and IP-based services. Its gear helps clients compete with streaming video from Netflix, Hulu, Amazon and others.
  2. Industries, Feds Pushing STB Energy Efficiency (July 9) By Carl Weinschenk, Broadband Technology Report: Ongoing efforts to reduce the energy consumption of set-top boxes and other in-home devices are something of a rarity: Everyone – the government, the cable industry, satellite and telephone providers, consumer electronics companies and environmental groups – is pulling in the same direction.
  3. Connected devices reach 1bn, will be 2bn by 2020 (July 9) By Editor, Advanced Television: The global installed base of Connected TV devices (including Smart TVs, Games Consoles, Blu-ray Players, Digital Media Adapters and Set-Top Boxes) will double over the next 5 years exceeding 2 billion units by 2018  according to a Strategy Analytics Connected Home Devices (CHD) service report.
  4. TV Everywhere awareness grows in US (July 5) By Staff, Broadband TV News: Awareness of TV Everywhere features has reached 49% of customers aged 18 to 64 in the US, according to CTAM research.
  5. Global Pay TV Services, 4K TV Enjoy Uptick (July 7) By Wayne Friedman, MediaDailyNews: Worldwide pay TV services grew 1.4% in the first quarter of 2014 among the 100 pay TV companies globally, according to informitv’s Multiscreen Index.

Top 5 Tech Articles You Might’ve Missed – Week of June 30, 2014

This week, ARRIS SVP of Global Marketing Sandy Howe wrote a guest blog in Digital Marketing Magazine showcasing how multiscreen has changed traditional advertising forever. Sandy references key data points from our 2014 Consumer Entertainment Index that lead into four specific areas every marketer should take into account in their video advertising approach.

As we continue to see multiple connected devices enter the consumers’ homes, Forbes’ Roger Kay posted a review of the ARRIS SURFboard SBG6782-AC, highlighting the gateway’s high bandwidth and low latency, as well as the clean, web-like interface and wireless features.

And as our 2014 Consumer Entertainment Index notes how video experiences have changed with multiscreen, according to The Drum, more than 40 percent of consumers live in a home with more than one tablet, with the device largely being used to watch TV episodes or movies, YouTube, and to play games. Additionally, Rapid TV News discussed research from Parks Associates revealing that the three segments — travelers, avid watchers and multiscreeners — average nine hours of viewing per week on a smartphone or tablet.

Finally, Broadband TV News reported on data from Nielsen’s Q1 2014 Cross-Platform Report noting that consumers in VOD homes watch an hour and five minutes of live television per day, compared with the 54 minutes of live TV time among non-VOD users.

Check back next week for the latest industry news.

  1. Why Multiscreen Merchandising is the Next Marketing Milestone (June 30) By Sandy Howe, Digital Marketing Magazine: Today, the average consumer owns a laptop, a smartphone, and (increasingly) a tablet; uses up to three devices to watch TV, and records entertainment to skip the adverts. That’s according to ARRIS’s recent Consumer Entertainment Index (CEI), which polled 10,500 people in 19 countries.
  2. Modems Matter Redux (June 30) By Roger Kay, Forbes: Somehow, I’ve become known as a modem guy, probably from this post, but in any event, a company I could loosely call a former employer — since Arris Group bought some of my old firm Motorola’s assets in 2012, including its home and small business modem group — sent me one to try out.  I’ve had it for a few months.
  3. Tablets are ‘go to’ device for TV, film, YouTube and gaming (June 27) By Ishbel Macleod, The Drum: Almost half (45 per cent) of all British adults now have a tablet compared to 32 per cent a year ago, according to research from Kantar Media’s syndicated study, futureProof.
  4. Three out of seven key segments dominate multiscreen video (June 28) By Staff, Rapid TV News: Despite the diffuse nature of multiscreen devices, just three types of consumers — travellers, avid viewers and multiscreeners — watch the most mobile video content according to research from Parks Associates
  5. In the US, VOD users watch more linear TV (July 1) By Staff, Broadband TV News: According to the Cross-Platform Report, over the last two years, VOD has come of age. Currently available in more than 60% of US household, VOD is increasingly contributing to the viewing potential and has emerged as a legitimate choice for consumers who might not have a PVR or simply missed recording last night’s episode.

Beachglow Charity Event Supporting the American Red Cross

This Saturday, we’re sponsoring the Beachglow Music Festival, benefiting the American Red Cross.

Beachglow was started a few years ago by a then 16-year old DJ, Dan Kunkel, and was built entirely on volunteer service, and has since grown into a premier concert series featuring internationally recognized artists and performers.

Buy your tickets early, join the 5,000+ expected attendees at this year’s event, and help ARRIS raise money for a great cause on July 5th from 3-11p.m. in Wildwood, NJ! Check out the promo video above.

How does Twitter + SnappyTV create opportunities for second-screen advertising? ARRIS research sheds light

Twitter’s acquisition of video-editing startup SnappyTV is broadening advertising opportunities on the second screen.

“Twitter is where television viewers come to talk about what they’re watching on TV when snappythey’re watching it,” said Twitter’s CEO, Dick Costello, in an interview last year.

As higher-quality video becomes part of the Twitter experience, the question for second-screen advertisers is how to capitalize on this change of scenery.

Sandy Howe, SVP of Global Marketing for ARRIS, offered the following insight:

“Using smartphones and tablets to accompany the TV experience is no longer a niche activity; it’s the norm. ARRIS research* shows that more than half of global consumers are second-screeners and 12% are using more than two. For content providers and advertisiers, these viewers are an untapped goldmine.

36% of second-screeners used their second device to access live information about the program. Perhaps more compelling is that 30% used it to purchase products featured in the programs they watch. This engagement shows a fundamental shift in how we’re self-seeking to spend money, and consequently has tremendous implications for monetising entertainment.

43% of second-screeners engage in conversations about the TV show they’re watching… while they watch it, and Twitter is an important component in that experience. But more importantly, 41% of consumers find ads on their smartphone intrusive, and nearly half never click through or follow up on TV advertisement on their connected devices. In fact, 40% of consumers record content to skip over the ads! What advertisers need to consider is how to personalize and place their videos to become a relevant and welcome part of the conversation so that they can begin to monetize this opportunity.”

*The ARRIS 2014 Consumer Entertainment Index, an independent study of global media consumption habits, surveying 10,500 consumers from 19 countries

Top 5 Tech Articles You Might’ve Missed – Week of June 23, 2014

This week, Huffington Post UK featured a blog authored by ARRIS own Sandy Howe, highlighting our 2014 Consumer Entertainment Index data and discussing the binge-watching phenomenon.

According to FierceCable, SCTE recently announced a plan to provide cable system operators with new standards, technology, solutions and training to significantly cut the energy use and cost of their networks by 2020. Similarly, RapidTVNews shared the CEA’s updated core characteristics for 4K Ultra HD TVs, monitors and projectors for the home.

In other news, Advanced Television highlighted that with the World Cup in full swing, increased connection speeds and the exponential growth of connected devices worldwide have driven record network traffic. In fact, Variety noted that ESPN online viewership Thursday’s USA-Germany match peaked at more than 1.4 million concurrent viewers.

Check back next week for the latest industry news.

  1. Binge-Viewing and The World of Tomorrow (June 27) By Sandra Howe, Huffington Post UK: “Binge-viewing” is the new term for watching multiple episodes of a TV series–or even the entire series–in a single sitting. This includes movie marathons. This includes that time you invited some friends over to “see what the fuss is about,” and you watched… the whole… thing. Sound familiar?
  2. SCTE, cable operators pledge to reduce network energy use by 2020 (June 26) By Daniel Frankel, FierceCable: The Society of Cable Television engineers announced a plan Thursday to provide cable system operators with new standards, technology, solutions and training to significantly cut the energy use and cost of their networks by 2020.
  3. Consumer electronics association posts new 4K/UltraHD guidelines (June 25) By Michelle Clancy, RapidTVNews:The Consumer Electronics Association (CEA) has announced updated core characteristics for 4K UltraHD TVs, monitors and projectors for the home.
  4. World Cup breaking traffic records (June 26) By Colin Mann, Advanced Television: With the 2014 World Cup nearing the end of its group stage, increased connection speeds and the exponential growth of connected device ownership are key factors in driving record network traffic and consumption, according to Natalie Billingham, Regional Sales Director, UK and Eire at Akamai.
  5. ESPN Live Stream Crashes During USA-Germany World Cup Match (June 26) By Todd Spangler, Variety: Many users across the U.S. were unable to access ESPN’s WatchESPN video-streaming service as the USA-Germany match in the 2014 FIFA World Cup kicked off at noon Eastern time on Thursday.

 

CCAP and DOSCIS 3.1 Migration @ SCTE Canadian Summit 2014

SCTE_CS2014_WebinarSeries_Logo_VertThe industry’s impending migration to CCAP and DOCSIS 3.1 is atop the list of challenges for most operators.

Our Senior Director of CMTS Product Marketing, Jeff Walker, recently reviewed strategies for operators to ensure they are optimizing DOCSIS 3.0 today, and discussed preparedness for tomorrow’s 3.1 migration.

This week, John Ulm, Engineering Fellow of Broadband Systems and a member of the CTO-Network Solution team, will shed light on these points and more at the Society of Cable Telecommunications Engineers (SCTE) Canadian Summit 2014 Webinar Series.

Specifically, John will outline migration paths to full CCAP functionality and  discuss current bandwidth capacity trends to see when HFC might run out of gas. John explains the taxonomy around today’s key cable network architecture discussions: Integrated vs. Distributed Systems and Analog vs. Digital Optics. A detailed analysis is given of the limits of Integrated CCAP + analog optic Head Ends; followed by a discussion of distributed architectures such as Remote PHY and Remote CCAP with their relative benefits.

Mark your calendars for Tuesday, June 24th at 2 p.m. EST. This exciting discussion is surely one you will want to attend. Register here ASAP.

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