This week, industry coverage looked to the future of television, including 4K, 8K and HEVC. While many in the industry are anxiously awaiting the arrival of 4K, TechHive reported that 8K broadcasts could reach homes in 2020. Such high-resolution video will require efficient encoding and transmitting, and Broadband TV News wrote that HEVC Version 1 has achieved more than 50% bitrate savings compared to MPEG 4 AVC/H.264.
From an industry perspective, TechZone360 shared that the rapid growth in multiscreen video content and increasing options in video processing workflow are impacting the transition to the cloud. Additionally, Rapid TV News covered research from Strategy Analytics projecting pay IPTV will continue to be a bright spot in the US pay-TV market with a compound annual growth rate of 8.3% through 2019.
Finally, MediaDailyNews shared that nearly 90% of worldwide adult TV viewing continues to be live, although new TV-video platforms are gaining steam.
Check back next week for the latest industry news.
- I’m OK, you’re… 8K? 8K broadcasts coming in 2020 (April 14) By Susie Ochs, TechHive: “I dunno, that 4K TV just doesn’t have enough pixels,” said no one ever. But that isn’t stopping the march of progress—8K resolution is coming. Just not for a little while, and with plenty of technical hurdles to clear along the way.
- HEVC demonstrates its high efficiency (April 16) By Donald Koeleman, Broadband TV News: HEVC Version 1 demonstrates it has achieved more than 50% bitrate savings compared to MPEG 4 AVC/H.264, the MPEG standards group announced following its 108th meeting held at the beginning of April in Valencia, Spain.
- In a Multiscreen World, Cloud-Based Video Processes Come to the Fore (April 17) By Tara Seals, TechZone360: The business of broadcast is like any other enterprise vertical, in that the rise of mobility, social enablement and all-digital, all-IP transactions are creating a level of complexity hitherto unknown.
- Pay-TV to return to growth in 2014 (April 16) By Michelle Clancy, Rapid TV News: The US pay-TV market looks set to turn around a loss in total subscribers in 2013 to growth by the end of 2014, research from Strategy Analytics suggests.
- Most TV Viewing Still Live, But Streaming, Video Gains Popularity (April 16) By Wayne Friedman, MediaDailyNews: From a new poll of 15,551 adults in 20 countries, Ipsos OTX says 86% of respondents watch traditional live TV, with 27% streaming/downloading TV/video via computer; 16% are streaming Internet video to TV; 16% are using DVR/recording devices to view; and 11% watching on mobile.
This week, ARRIS attended the NAB Show in Las Vegas, showing off the latest and greatest in broadcast television. TVNewsCheck offered a recap of the show, noting that the television industry and NAB are positioning television broadcasters for future success. Multichannel News highlighted Ultra HD/4K as a focal point of the show, calling the technology the “next big thing,” although the rest of the television ecosystem is still catching up.
In other news, Rapid TV News shared findings from the IHS Technology Professional Video Research practice, revealing the global market for broadcast equipment and services — in which ARRIS is a key player — reached $61 billion in 2013. According to FierceCable, the worldwide IPTV market is also growing, with the Market Intelligence & Consulting Institute projecting that overall IPTV subscriber numbers will grow to 128 million by the end of 2014.
Additionally, Advanced Television discussed growth in home network penetration, which is expected to climb to 33.2 percent by 2018 due largely to continued spread of broadband services and demand for multiscreen video.
Check back next week for the latest industry news.
- NAB Exhibits Offer Innovation, Draw Interest (April 10) By Phil Kurz, TVNewsCheck: Perhaps the most important thing to come out of this year’s gathering in Las Vegas is that both the television industry and the NAB seem to have a profound understanding of these questions and are responding in ways aimed at positioning television broadcasters for future success.
- The NAB Show and Tele-Vestigial Trends (April 7) By Leslie Ellis, Multichannel News: This week, the people of broadcast television make their way to Las Vegas for the annual gathering of the National Association of Broadcasters.
- Digital pay-TV take-up drives video market to $63BN (April 5) By Joseph O’Halloran, Rapid TV News: Showing precisely what a rich seam the industry is, new research from IHS Technology has revealed that the global market for professional broadcast equipment and services reached $63 billion in 2013.
- Report says worldwide IPTV sub base will hit 128 million in 2014 (April 7) By Jim Barthold, FierceCable: IPTV may be stutter-stepping across the U.S., but it’s going gangbusters picking up new subscribers elsewhere in the world, according to the Market Intelligence & Consulting Institute’s (MIC) latest report, “The Worldwide IPTV Subscriber Market, 1Q 2014.”
- Home Network penetration to surpass 33% (April 10) By Editor, Advanced Television: Worldwide home network penetration is expected to climb from 24.8 per cent in 2013 to 33.2 per cent by 2018. Growth is driven by the continued spread of broadband services and demand for multiscreen video services.
This week, ARRIS’s next-gen TV technology was featured in top industry headlines — such as Variety — following the announcement of Verizon’s new FiOS Quantum TV experience.
In other television news, Rapid TV News shared research from Comcast revealing that “an overwhelming majority” of Americans binge-watch television shows. Similarly, MediaPost’s VidBlog highlighted a report by Conviva, stating that the percentage of online video views accompanied by buffering fell to 26.9% in 2013, although buffering inconvenience trimmed 11 minutes from how much a viewer watched.
Separately, Advanced Television discussed the growing market for HEVC encoders, reporting that SNL Kagan MRG expects programmers will use HEVC compression to deliver both Ultra HD and HD signals in the future. Finally, Light Reading shared insight into how the industry can successfully manage the impending IP transition.
Check back next week for the latest industry news.
- Verizon’s Mammoth New FiOS DVR Aimed at Absurdly Small Group of TV Addicts (April 1) By Todd Spangler, Variety: Claiming DVR bragging rights in the pay-TV biz — for whatever that’s worth — Verizon Communications has launched a DVR system that lets the truly TV addicted record up to 12 shows at once and store up to 200 hours of HD programming.
- Majority of Americans have appetite to binge on TV (April 2) By Staff, Rapid TV News: The rate of increase of online video in the US seems to be matched only by the desire of viewers to totally consume entire series, research from Comcast suggests.
- The Myth Of Family Viewing; The Pain Of Ever-Buffering Video (April 2) By P.J. Bednarski, VidBlog: Year-to-year, a study of streaming households, measured by distinct IP address, shows that the number of concurrent streaming devices operating in the same household increased by 28% from 2012 to 2013.
- HEVC encoders for satellite distribution worth $2.5m by 2018 (April 3) By Staff, Advanced Television: Primary distribution encoders are used to deliver linear TV signals to the facilities of those who will be redistributing the signals to consumers. In the future, SNL Kagan MRG expects programmers will use the latest HEVC compression scheme to deliver both Ultra HD and HD signals.
- Successfully Managing the IP Transition Is a Tall Order (April 2) By Steve Leonard, Light Reading: As the industry and consumers continue to press ahead with greater adoption of Internet Protocol technology all the time, it has become apparent that the Federal Communications Commission (FCC) must actively balance the drive to innovate with protection for consumers.
The evolution of content consumption and delivery drove headlines this week, addressing many facets of the industry. Online Video Insider discussed the growing trend of online TV viewing among the “Late Millennial” demographic, which reinforces the importance of a range of services such as TV Everywhere.
Additionally, FierceCable shared a new Digital TV Research report projecting nearly 5 million more pay-TV subscribers will sign up for service in North America by 2020. Separately, MediaPost noted that audience targeting will deliver valuable capabilities that marketers have come to expect as table-stakes in the digital advertising world.
In other news, Advanced Television reported HEVC will be a defining element of both online video delivery and high-resolution content delivery.
Next up on the industry calendar is this year’s NAB Show in Las Vegas. TVNewsCheck highlighted top tech topics sure to be covered throughout the show, including Ultra HD formats like 4K and 8K.
Be sure to check back next week for the latest news.
- Young Twentysomethings Watch More TV Online Than Via Cable (March 26) By Daisy Whitney, Online Video Insider: Advertisers and video providers, take note: The younger generation spends more screen time watching online video sources than TV, according to new data from research firm The Diffusion Group.
- Pay TV subscribers in North America to grow by 5M, report says (March 25) By Jim Barthold, FierceCable: Doomsayers and apparent trends aside, a report by Digital TV Research said that nearly 5 million more pay-TV subscribers will sign up for service in North America by 2020.
- Audience Targeting Changes TV Advertising (March 27) By Mike Welch, MediaPost: The ability to target a specific audience on TV like you would target a specific audience in digital seemed like a fantasy just a few years ago. But today, we hear a lot of buzz around TV audience targeting. Whether it is called “Addressable,” “Audience Targeting” or “Programmatic,” it signals a change in the way TV advertising is being targeted and bought.
- HEVC will “transform” AV industry (March 27) By Chris Forrester, Advanced Television: HEVC, the ‘next generation’ video compression codec will be “defining element” of both online video delivery as well as high-resolution content delivery, says a report from IHS Technology.
- Top Tech Topics On Tap At The NAB (March 27) By Phil Kurz, TVNewsCheck: This year’s convention and marketplace in Las Vegas will cover a wide range of technology and engineering-related topics, with three of the most important at center stage — the FCC spectrum incentive auction and repack; next-generation digital terrestrial broadcasting; and Ultra HD formats like 4K and 8K.
This week, we attended London’s TV Connect and China’s Content Broadcasting Network (CCBN) conferences to discuss the latest innovations in technology, from challenges and solutions in connected entertainment to trends in broadcasting video. Advanced Television shared the news that Maxisat selected our GT-3 Multiple Bitrate (MBR) Transcoder to deliver an efficient and reliable video transcoding solution to international service providers, which is significant given that Multichannel News discussed the increase in demand for multi-service video gateways.
The advancements in technology and global capacity for engagement have also increased the need for efficiency and a swift response. To ensure a reliable Wi-Fi connection, Time Warner Cable recently deployed ARRIS WorkAssure Field Management platform, highlighted by CED Magazine, to schedule and manage its service appointments with real-time updates.
In other news, a report from PC Magazine states that people are not ready to “cut the cord” on pay TV for Internet services like Netflix, Hulu Plus or Amazon Instant Video. While new research shows a decline in multi-channel video providers, that decrease is only about 0.1 percent from last year. Finally, Forbes discussed the relevance of 4K across screens stating, “4K will bring real benefits to end users” and noted that the technology should become the standard in the industry.
Make sure to check back next week for the latest news in cable.
- Maxisat picks ARRIS to power content hub (March 19) By Colin Mann, Advanced Television: Maxisat, a provider of managed and operated Multiscreen TV services, has selected the GT-3 Multiple Bitrate (MBR) Transcoder by ARRIS Group as the default transcoder for the international expansion of its Content Hub – an integral component of its end-to-end multiscreen video solution, Maxicaster.
- Set-Top Market Slumps In 2013: Infonetics (March 16) By Jeff Baumgartner, Multichannel News: The traditional set-top box sector slumped in 2013, but suppliers have reason for hope as shipments of multi-service video gateways continue to skyrocket, Infonetics Research reported in its latest report on the set-top market.
- Arris’ WorkAssure clocks in on Time Warner Cable’s one-hour service windows (March 18) By Mike Robuck, CED Magazine: In an effort to provide its subscribers with a better customer experience, Time Warner Cable has deployed Arris’ WorkAssure Field Management platform to help schedule one-hour service appointments by its technicians. By using WorkAssure, Time Warner Cable can schedule and manage its service appointments with real-time updates.
- Very Few People Ditched Pay TV for the Web in 2013 (March 18) By Chloe Albanesius, PC Magazine: Though services like Netflix, Hulu Plus, and Amazon Instant Video provide a wealth of video options for those without cable, the average consumer is not yet racing to cut the cord and ditch pay TV for an Internet-only TV existence.
- Why Bother With 4K? (March 18) By Roger Kay, Forbes: You’ve probably heard a fair amount of rumbling about 4K in the past few months. Many companies —LG, Panasonic , Samsung, Sony , Vizio — showed 4K TVs, displays, and cameras at the Consumer Electronics Show (CES) in Las Vegas in January.
With Cable Congress in full swing, Advanced Television posted that Liberty Global is the latest international service provider, joining Comcast, GCI, WOW! and SK Broadband, to deploy ARRIS E6000 converged edge router, dramatically expanding our global footprint.
In other event news, NCTA highlighted a panel at this week’s SXSW conference where ESPN, Univision and PBS network presidents expressed confidence that today’s TV model will remain a primary source of entertainment. On a similar note, Quartz posted an article discussing the positive future of television stating it will be cheaper, have more channels and be viewable on any screen.
Additionally, as we look toward the future of television, Forbes shared a few key disruptive trends in the traditional television space, noting user interfaces will become more intuitive than consumers’ remote control.
Furthermore, Rapid TV News highlighted research from SNL Kagan MRG projecting that total worldwide multiscreen service delivery platform revenue will more than double by 2017 as the technology becomes the baseline for cable operators to compete in the marketplace.
- Liberty Global boosts German services with ARRIS (March 12) By Colin Mann, Advanced Television: IP, video and broadband technology specialist ARRIS has confirmed that Liberty Global, the world’s largest cable provider, is deploying its E6000 Converged Edge Router (CER) to its leading German subsidiary, Unitymedia KabelBW – enabling enhanced and uninterrupted entertainment and broadband services with 1 Gbps capacity.
- SXSW Asks TV or Not TV, Panelists Answer TV (March 10) By John Solit, NCTA: In front of a packed ballroom at the Driskill Hotel, with another 30 people outside hoping for seats to open up (they didn’t), three TV heavyweights wrestled with the herculean question, “Who am I?” ESPN President John Skipper, Univision President Kevin Conroy and PBS President Paula Kreger along with CNN reporter Brian Stelter attempted to define what a TV network is in the digital age and where well-established television brands fit in a rapidly changing video marketplace.
- The future of TV is coming into focus, and looks pretty great (March 7) By Zachary Seward, Quartz: The future of TV is here. It’s just not evenly distributed. If it doesn’t seem like the American television industry is in the middle of a dramatic transformation, that’s simply because the pieces are scattered all over the place. But they are starting to come together.
- The Future of T.V.: Digital, Traditional And Something In Between (March 12) By Lori Kozlowski, Forbes: Kevin Spacey, most recently better known as Frank Underwood, everyone’s favorite political operator, gives us a rousing speech on the convergence of platforms and forms of entertainment. iPad versus the big screen — who cares, he says.
- Multiscreen service delivery platform revenue set to more than double (March 12) By Michelle Clancy, Rapid TV News: Research from SNL Kagan MRG is predicting that total worldwide TV service delivery platform revenue will reach $1.3 billion in 2017, from a base of a little more than $900 million last year.
This week, The Motley Fool highlighted ARRIS, noting that our company is poised to dominate the IPTV revolution, as the industry shifts to cloud- and Internet-delivered TV.
Additionally, headlines continued to highlight the evolving nature of consumers’ consumption and interaction with content. According to Nielsen data shared by MediaDailyNews, traditional TV consumption rose in the fourth quarter of 2013, while the amount of time spent viewing content on mobile devices also continued to increase. The millennial generation has become a focus of this shift in consumers’ desires, and Advanced Television reported findings that this demographic is not only more likely to use multiple screens while enjoying entertainment, but also expects to choose how, what and when they watch.
In other news, Digital TV Europe continued to cover interest in Ultra HD, revealing 56% of Europeans said they would be likely to buy an Ultra HD television in the next two years. Additionally, TV Technology described the future of 4K content, noting that the wider availability of compatible cameras and software coupled with new delivery technologies is accelerating the pace of 4K content production and that the technology is here to stay.
Check back next week for more of the latest news in Cable.
- This Company Will Dominate the IPTV Revolution (Mar. 7) By Adam Levy, The Motley Fool: Earlier this week, Dish Network acquired the rights to stream Disney content over the Internet through a bundled IPTV service. This deal may allow the satellite TV provider to ditch the dish and send video streams over the Internet instead. The next day, Verizon announced it was in talks to bring live TV streaming to mobile devices.
- Screen Time: TV Time-Shifted Viewing Rises Cross-Platform (Mar. 5) By Wayne Friedman, MediaDailyNews: On a monthly basis, Nielsen Cross-Platform Report for the fourth quarter of 2013 showed that traditional TV viewing was up over 170 minutes/12 seconds versus 168 hours/2 seconds. Live TV was at 155:32, down from 156:24, and time-shifted TV was up at 14:40 versus 12:38.
- Millennials expect digital media on their own terms (Mar. 6) By Editor, Advanced Television: Verizon Digital Media Services has attempted to answer two key questions by undertaking a two-part research project about the entertainment habits of the millennial generation: What do millennials want when it comes to online viewing, and what should broadcasters know to improve their chances in this market?
- More than 50% of Europeans to buy UHDTVs by 2016, claims research (Mar. 5) By Staff, Digital TV Europe: Some 56% of Europeans said they would be likely to buy an Ultra High Definition TV in the next two years, according to new research by Strategy Analytics.
- 4K in the TV Environment: Where It Is Now (Mar. 4) By Ned Soltz, TV Technology: While some broadcasters are looking beyond 4K to 8K acquisition, workflows for 4K content in broadcast environments are already being employed in the United States even as delivery of 4K to the home does not currently exist.
This week, tens of thousands of tech enthusiasts gathered in Barcelona, Spain for Mobile World Congress, hoping to catch a glimpse of the latest and greatest in mobile trends and technology. The Drum provided an overview of major developments at the show, discussing mobile’s potential to become true rich media devices and the potential benefits of including better converged services with devices in our homes from TV advertising to ease of sharing content.
CNBC shared research revealed by Viacom at the show, which found 90 percent of millennials still watch linear television regularly, although 50 percent of the age group still watches TV over the Internet. This trend was further corroborated by information highlighted in Business Insider, noting millennials watch more video content than any previous generation, focusing on smartphones and tablets.
In other news, Re/Code discussed the seismic shift in video consumption, identifying five emerging trends, from advertising solutions to merging distribution channels, that are shaping the media business in the immediate future and beyond.
Further confirming this study and the growing demand for straight out-of-the-box connectivity, Advanced Television shared research from Strategic Analysis, indicating that the global shipment of Wi-Fi enabled consumer electronics grew 19 percent year-over-year — and predicts that by 2017 more than seven billion devices will be in use globally.
And, that’s a wrap. Be sure to check back next week for more of Cable’s top tech news.
- What we learned from Mobile World Congress 2014 (Feb. 28) By Mark Holden, The Drum: At this year’s Mobile World Congress, we saw an unusual number of flagship phone launches, even more wearables, car brands taking major space at a mobile event, the high profile appearance of one the tech giants who usually doesn’t ‘do’ MWC and more chipmakers setting their stall out to become consumer brands.
- In a multi-screen home, TV remains king (Feb. 26) By Kiran Moodley, CNBC: While the rise of smartphones and tablets is changing the way people are watching television, the strength of the traditional TV set in the living room remains resilient even among the “millennial” generation, the CEO of Viacom’s international branch has told CNBC.
- INFOGRAPHIC: Millennials Watch Way More Video Than Anyone Else (Feb. 25) By Staff, Business Insider: Millennials watch more video content than any previous generation. They love movies, TV shows, and short-form video. And while this sounds like great news for advertisers, the trouble is, millennials aren’t watching video content on their living room TVs anymore.
- Expect a Seismic Shift in Video Consumption (Feb. 26) By Mitch Barns, Re/Code: Based on 70 years of watching what consumers experience, and how they buy, how they act and what they do based on their consumption of content, we see a seismic shift coming in the next five years.
- Wi-Fi embedded in 57% of all CE devices (Feb. 27) By Staff, Advanced Television: Over 4 billion Wi-Fi enabled consumer electronics devices are now in use across the world resulting in an average of 7 Wi-Fi devices for every Wi-Fi household. By 2017 over 7 billion devices will be in use globally.